Eves Toy Shop had to be my choice for Best Retailer just because it epitomises everything a toy shop should be, it’s interactive, has a great range and the kids themselves love it.

An amazing toy shop that has made me a loyal customer, despite living almost an hour away. I had a voucher sent to me offering £10 off a £25 spend, I told my son we would choose a little extra present to celebrate his birthday! Upon payment in the shop, the lady presented us with a gift parcel she coincidentally had just written for William’s birthday! Where else would you get this wonderful service?? The toys are a little more expensive than some online retailers, but Eve’s Toyshop will always have my business! Diolch yn Fawr! Xx

As a 20 year old going into Toy shops is a pretty rare thing these days but popped into the shop when me and my parents were passing through. Brought back so many great memories of going in that same shop (in Mumbles) as a child! Memories that to me are worth far more than any small savings you could possibly find online (if you could find any at all!). Stunning little local shop, that I hope people support so it continues to thrive and I can take my kids there in the future:)

— Rhys Lloyd